Electric Pink#FF0490, a warm vivid magenta

At a glanceElectric Pink is #FF0490, oklch(65.1% 0.264 357.6), a warm vivid magenta. Pair it with a cool light blue #509CD0 as an accent, a warm medium orange #D47B4A for harmony, and a warm pale purple #9F8A90 as a neutral. Reach for it as a screen-first brand or accent color, and it takes black text at AA contrast. It shifts further on press than a run can hold, though, so Rhapsody would keep it off print-led brand work.
Color codes

Electric Pink in RGB, HSL, OKLCH & more

Ready to ship: every line pastes straight into your codebase, and the whole file copies at once.

ff0490.css
:root { /* how your code speaks it */ /* how your eyes measure it */ /* how the lab measures it, D65 2° */}/* tailwind v4 */

ART is Rhapsody's perceptual model. How ART works

Color family

What kind of magenta is Electric Pink?

Every color has a place in the standard vocabulary. This is Electric Pink's, measured rather than asserted.

Electric Pink's Munsell numbers: hue 6.4RP, value 5.5 (how light), chroma 19.7 (how vivid). That places it in ISCC-NBS block vivid purplish red, one of 267 named ranges the standard sorts every color into. Chroma 19.7 is about as saturated as named colors get. Nothing muted shares this block.

It reaches 100% of the way to the edge of your screen's gamut (the palette a screen can actually show) for this hue. That's as saturated as Electric Pink gets and still shows up on a normal screen. It's also why no press can reproduce it unchanged, which the print section below explains. Same cause, both effects.

Munsell coordinates and block from the ISCC-NBS system, computed by Rhapsody's own renotation inversion.

Tints & shades

Shades of Electric Pink, lighter and darker

For hover states, washed backgrounds, and dark surfaces that still read as #FF0490. 13 steps, spaced evenly by eye, with the color itself sitting at its natural depth, electric-pink-500.

Tints (light surfaces; dark text passes on every one)

Midtones (the color at full strength, for brand & accent work)

Shades (dark surfaces; light text passes on every one)

Rhapsody Palette

Most tools mix. Rhapsody measures.

Paste any color. The whole system comes back, contrast-checked before you see it.

Build your palette free

The window on the right was generated from #FF0490, like this whole page.

Accessibility

Is Electric Pink accessible? Contrast with white & black

Strong contrast makes your work readable by everyone, and meets the WCAG standard accessibility law points at. AA is the floor; AAA is the tier worth aiming for in body text. Black text on #FF0490 passes AA. For AAA, use its scale. Every strip below is one surface, and the marks are the steps that reach AAA on it.

Rows are text, columns are background · 62 of 210 pairings reach WCAG 2.2 AAA, shown here.

Rhapsody Palette

Ship the audit, not screenshots.

Run #FF0490 against the colors you actually ship, every pairing and any target, and export it: exact ratios, the AA tier, APCA, in one file.

Get the full audit

The audit on the right was calibrated from #FF0490, like this whole page.

Print

Electric Pink in CMYK: one value for files, one per press

This color shifts further than a press run can hold, so expect a visible difference. The pairs below show where each standard lands.

In CMYK, #FF0490 is . That is the value design tools and file formats use when no press is involved.

On press (what each standard prints)

CGATS21 CRPC1 (coldset news) shifts on press
on screenon press

shifts ΔE00 11.4, 4.6× the 2.5 a run varies by

GRACoL 2013 Uncoated (CRPC3) shifts on press
on screenon press

shifts ΔE00 6.2, 2.5× the 2.5 a run varies by

GRACoL 2013 (CRPC6) shifts on press
on screenon press

shifts ΔE00 4.3, 1.7× the 2.5 a run varies by

PSO Coated v3 (FOGRA51) shifts on press
on screenon press

shifts ΔE00 4.5, 1.8× the 2.5 a run varies by

Coated FOGRA39 shifts on press
on screenon press

shifts ΔE00 4.3, 1.7× the 2.5 a run varies by

Japan Color 2011 Coated shifts on press
on screenon press

shifts ΔE00 4.4, 1.8× the 2.5 a run varies by

APTEC Flexo Coated shifts on press
on screenon press

shifts ΔE00 3.8, 1.5× the 2.5 a run varies by

CGATS21 CRPC7 (extended gamut) shifts on press
on screenon press

shifts ΔE00 4.9, 1.9× the 2.5 a run varies by

Press values computed through the ICC characterization data each standard proofs against. Each CMYK above is the closest that standard can get.

Rhapsody Converter · coming soon

No surprises at the printer.

Run any color through the major press standards: FOGRA51, GRACoL, Japan Color, FOGRA39. It's coming soon. Create a free account and you'll get a note the moment it's live.

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The strip shows this page's tints and shades on screen, then through a standard GRACoL 2013 conversion.

The Electric Pinks

Colors similar to Electric Pink

Here are other colors similar to Electric Pink along with accessible text pairings and whether or not they're print-safe. Explore The Magentas

BerryBerry#FF008Cblack text · AA✕ shifts on press
Deep PinkDeep Pink#FF1493black text · AA✕ shifts on press
Strong PinkStrong Pink#FF0789black text · AA✕ shifts on press
Neon PinkNeon Pink#FE019Ablack text · AA✕ shifts on press
RoseRose#FF009Fblack text · AA✕ shifts on press
Wild StrawberryWild Strawberry#FF3399black text · AA✕ shifts on press
Persian RosePersian Rose#FE28A2black text · AA✕ shifts on press
Shocking PinkShocking Pink#FE02A2black text · AA✕ shifts on press
PhoenixPhoenix#FF0077black text · AA✕ shifts on press
Hollywood CeriseHollywood Cerise#F400A1black text · AA✕ shifts on press
Barbie PinkBarbie Pink#FE46A5black text · AA✕ shifts on press
Bright PinkBright Pink#FE01B1black text · AA✕ shifts on press
AuroraAurora#FF00B3black text · AA✕ shifts on press
French RoseFrench Rose#F64A8Ablack text · AA✕ shifts on press
Brilliant RoseBrilliant Rose#F653A6black text · AA✕ shifts on press
Warm PinkWarm Pink#FB5581black text · AA✕ shifts on press
Darkish PinkDarkish Pink#DA467Dblack text · AA✓ prints exactly
CeriseCerise#DE0C62white text · AA! within tolerance
Cerise RedCerise Red#DE3163black text · AA✓ prints exactly
Dark Hot PinkDark Hot Pink#D90166white text · AA! within tolerance
CabaretCabaret#D94972black text · AA✓ prints exactly
Bubble Gum PinkBubble Gum Pink#FF69AFblack text · AAA✕ shifts on press
Hot PinkHot Pink#FF69B4black text · AAA✕ shifts on press
Medium Violet RedMedium Violet Red#C71585white text · AA! within tolerance
Medium Red VioletMedium Red Violet#BB3385white text · AA✓ prints exactly
Purplish RedPurplish Red#B0054Bwhite text · AAA✕ shifts on press
Jazzberry JamJazzberry Jam#A50B5Ewhite text · AAA✕ shifts on press
FlirtFlirt#A2006Dwhite text · AAA✕ shifts on press
Violet RedViolet Red#A50055white text · AAA✕ shifts on press
Red VioletRed Violet#9E0168white text · AAA✕ shifts on press
Fresh EggplantFresh Eggplant#990066white text · AAA✕ shifts on press
Pairings

Colors that go with Electric Pink

The complementary color, straight across the wheel, is a cool bright turquoise #74E1ED. Rhapsody's pick is the split complement, just to one side of it, a livelier pair.

The accent is for the moments that need attention, the harmony for the ones that need calm; the neutral carries the text and surfaces in between.

Downloads

Take Electric Pink with you

The work on this page doesn't stay here. Save a card and the color arrives in your file, your deck or your board already decided.

Electric Pink color codes: hex #FF0490, RGB, HSL, CMYK, and OKLCH, from Rhapsody
Paste it anywhere without coming back for it.
The full tonal scale of Electric Pink, 13 steps from light to dark with every hex, from Rhapsody
Reach for the right depth instead of the one you have.
Electric Pink paired with a cool light blue #509CD0, a warm medium orange #D47B4A, a warm pale purple #9F8A90: hex values and roles, from Rhapsody
Open a palette that already works together.
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Your system is already built.

Rhapsody built it before you even asked: the scale, the neutrals, the utilities, every pairing calibrated.

This page's whole theme is built from one color. Palette does the same for yours: every step calibrated, every pairing checked, press included.

Every color on this page was calibrated, not mixed.

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